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HousingWire
- Conversational marketing is the new pipeline: How AI is redefining intent in real estate June 18, 2025Conventional marketing is on life support; bloated email blasts, generic landing pages, lead forms no one fills out. They’re not just outdated. They’re invisible to the modern consumer. Today, people crave relevance, not reach. They want conversations, not campaigns.
- Longbridge’s Bill Packer on crafting AI that’s inclusive of seniors June 17, 2025Longbridge COO Bill Packer talks about inclusive AI use for older users and customers as the company develops its tools.
- Texas team rejoins eXp Realty amid YouTube-driven growth June 17, 2025The team now leads what they describe as Texas’s largest media-driven real estate team, with an estimated 5,000 inbound leads per year.
- NAHB encourages ‘practical’ renovations for aging in place June 17, 2025Aging-in-place renovations are popular, and NAHB offered some advice for “practical” applications on new projects.
- The pandemic made housing less affordable, but not in the obvious places June 17, 2025The housing affordability crisis often conjures images of coastal urban cities, but that’s not where costs are rising the most.
- Compass agents have a battle plan against CCP, Zillow June 17, 2025With Zillow’s listing ban fast approaching, Compass agents say clients are still buying into their three-phase marketing plan.
- Senate version of GOP tax bill makes key changes to housing, federal lands sections June 17, 2025The Senate is taking a crack at the “Big Beautiful Bill” via reconciliation, making some key changes to housing and federal land provisions.
- Century 21 CEO talks industry consolidation, filling market gaps June 17, 2025CEO Mike Miedler discusses strategy, the company's foundational franchise model and how it's preparing for the future of homeownership.
- Another telemarketing suit hits the docket, this time against Compass June 17, 2025Plaintiff Jessica Murch filed a TCPA suit against Compass and Compass Washington on Tuesday in U.S. District Court in Portland, Oregon
- ERA Real Estate affiliate expands in Pennsylvania June 17, 2025The company plans to use the acquisition as a springboard for continued growth, including team expansion and office openings.
